McDonald's, known for "Billions Served", is using its Beijing Olympic sponsorship to serve more of China's 1.3 billion fast-food nation.

Through backing the Games and ties, such as with China's Sinopec at petrol stations, McDonald's is in the hunt for its own gold in the US$28 billion (S$ 39.7 billion) market.

--Reuters

Duration: 1 min 36 sec